Themes

Applies to: Area • Attraction • Character • Coaster • Dining • District • Entertainment • Event • Hotel • Park • Ride • Shop • Venue • Water slide

An overarching narrative and atmosphere that guides the design and experience of a property, encompassing visual aesthetics, architecture and storytelling.

A

Adventure and Action
Featuring thrilling experiences, often with a focus on adventure and action.
Alpine
Mountainous or snowy environments, often with a focus on winter sports and activities.
Arctic
Cold and icy environments, often featuring polar bears, penguins, and other Arctic animals.
Automotive
Cars and other vehicles, often with a focus on racing and driving.
Aviation
Airplanes and other aircraft, often with a focus on flight and aviation history.

C

Carnival
Festive and celebratory atmospheres, often featuring games, rides, and other carnival attractions.
City
Urban environments, often with a focus on city life and culture.
Cultural heritage
Cultural traditions and heritage, often with a focus on history and education.

D

Desert
Hot and dry environments, often featuring desert landscapes and wildlife.

E

Entertainment and Pop Culture
Movies, TV shows, music, and other forms of entertainment.

F

Fantasy
Magical and imaginative environments, often featuring mythical creatures and fantasy worlds.
Food and Cuisine
Food and drink, often with a focus on different cuisines and cooking styles.
Forest
Natural and wooded environments, often featuring trees, plants, and wildlife.

H

History
Historical events and periods, often with a focus on education and learning.
Horror and Paranormal
Spooky and supernatural environments, often featuring horror movies and paranormal activity.

I

Imagination and Creativity
Art, imagination, and creativity, often with a focus on interactive experiences and hands-on activities.

J

Jungle
Tropical and exotic environments, often featuring jungle animals and plants.

M

Medieval
Medieval history and culture, often featuring knights, castles, and chivalry.
Mythology
Mythological creatures and stories, often featuring gods, goddesses, and legendary beasts.

N

Natural Disasters
Natural disasters such as earthquakes, hurricanes, and floods.
Nature and Conservation
The natural world and conservation efforts, often featuring wildlife and the environment.

P

Prehistoric
Ancient times before written history, characterized by dinosaurs and primordial landscapes.

R

Rural
Rural life and culture, often featuring farming, agriculture, and country living.

S

Science Fiction
Science fiction and futuristic concepts, often featuring space travel, aliens, and advanced technology.
Space
Space exploration and the cosmos, often featuring planets, stars, and galaxies.
Sports and games
Sports and games, often with a focus on competition, teamwork, and strategy.
Superheroes and Comics
Superheroes and comic book characters, often featuring action, adventure, and fantasy.

T

Technology and Innovation
Technology and innovation, often featuring science, engineering, and progress.
Travel and Exploration
Travel and exploration, often featuring different cultures, countries, and environments.
Tropical
Tropical environments and cultures, often featuring beaches, islands, and exotic destinations.

U

Underwater
Underwater environments and marine life, often featuring oceans, seas, and aquatic creatures.

W

Wild West
The American West and the Wild West era, often featuring cowboys, outlaws, and frontier life.
Wildlife
Wildlife and the natural world, often featuring animals, conservation, and the environment.